Yesterday, Virtus Bologna announced a sponsorship agreement with Costa Crociere, the new title sponsor for the Serie A league, succeeding Olidata.
Thus, we now have Virtus Costa Bologna, with a one-year, exclusive agreement for the LBA—exactly like Olidata’s deal last year.
Walter Fuochi provides further financial details in *La Repubblica-Bologna*, writing: “The agreement is for this season; there’s no talk of money at the wedding reception, but word on the street is that the figure is over a million, net of the targets to be met.”
It’s certainly a significant deal: “Incidentally, the internationally recognized brand won’t displease our American friend if, as it seems, negotiations to bring Virtus into the fold are still active between Bologna and Seattle.”
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