Viewership on ABC, TNT, and ESPN during the opening week of the NBA season increased 95% from 2019, totaling 81.5 million hours, reports ESPN. This figure also represents the highest viewership for opening week since 2011.
The Christmas Day games on ESPN also were up 10% on average as compared to last year. On social media platforms, the NBA saw a 36% increase in video views and a 279% increase in minutes watched as compared to last season.
Post your comment
Visualizza commenti