The Los Angeles Lakers have shattered the record for NBA championship merchandise sales, previously held by the 2016 Cleveland Cavaliers.
The Lakers sold more merchandise in 12 hours than the 2016 Cavs did in 30 days.
Lakers break record for NBA championship merchandise sales in just 12 hours
13/10/202019:17
The Lakers sold more merchandise in 12 hours than the previous record-holder (2016 Cavs) did in 30 days
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