{"id":515282,"date":"2026-09-13T14:03:32","date_gmt":"2026-09-13T12:03:32","guid":{"rendered":"https:\/\/sportando.basketball\/?p=515282"},"modified":"2026-09-13T14:03:56","modified_gmt":"2026-09-13T12:03:56","slug":"panathinaikos-and-adidas-unveil-new-home-jersey-for-2026-27-season","status":"publish","type":"post","link":"https:\/\/sportando.basketball\/en\/panathinaikos-and-adidas-unveil-new-home-jersey-for-2026-27-season\/","title":{"rendered":"Panathinaikos and adidas unveil new home jersey for 2026\/27 season"},"content":{"rendered":"<h2 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"kg63qe\" data-start=\"3028\" data-end=\"3069\">Panathinaikos unveil new adidas jersey<\/h2>\n<p data-start=\"3071\" data-end=\"3254\"><strong data-start=\"3071\" data-end=\"3097\">Panathinaikos BC AKTOR<\/strong> and <strong data-start=\"3102\" data-end=\"3112\">adidas<\/strong> have unveiled the team\u2019s new home jersey for the <strong data-start=\"3162\" data-end=\"3180\">2026\/27 season<\/strong>, officially marking the beginning of a new chapter in the club\u2019s history.<\/p>\n<p data-start=\"3256\" data-end=\"3403\">The new era is symbolically highlighted by the return of <strong data-start=\"3313\" data-end=\"3333\">\u017deljko Obradovi\u0107<\/strong>, the coach who has written his own history at Panathinaikos BC AKTOR.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DdOfgu8iGOH\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Visualizza questo post su Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/DdOfgu8iGOH\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Un post condiviso da Sportando (@sportando)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2 data-section-id=\"1lgavh1\" data-start=\"3405\" data-end=\"3451\">Athens and the Acropolis inspire the design<\/h2>\n<p data-start=\"3453\" data-end=\"3545\">The new jersey draws inspiration from <strong data-start=\"3491\" data-end=\"3501\">Athens<\/strong> and the identity of Panathinaikos BC AKTOR.<\/p>\n<p data-start=\"3547\" data-end=\"3716\">The team\u2019s iconic green meets a timeless depiction of the <strong data-start=\"3605\" data-end=\"3618\">Acropolis<\/strong> on the front of the jersey, building on the design identity introduced during the 2023\/24 season.<\/p>\n<p data-start=\"3718\" data-end=\"3871\">adidas\u2019 signature <strong data-start=\"3736\" data-end=\"3749\">3-Stripes<\/strong> appear in a cream shade on the two side panels, creating a distinctive contrast with the green and completing the design.<\/p>\n<h2 data-section-id=\"1flsqod\" data-start=\"3873\" data-end=\"3905\">Technology and sustainability<\/h2>\n<p data-start=\"3907\" data-end=\"4067\">The new jersey combines design and functionality through <strong data-start=\"3964\" data-end=\"3977\">CLIMACOOL<\/strong> technology, designed to provide comfort during the most demanding moments of competition.<\/p>\n<p data-start=\"4069\" data-end=\"4186\">The jersey is also made using <strong data-start=\"4099\" data-end=\"4121\">recycled materials<\/strong>, in line with adidas\u2019 approach to innovation and sustainability.<\/p>\n<h2 data-section-id=\"v9ex1c\" data-start=\"4188\" data-end=\"4207\">\u201cTime to return\u201d<\/h2>\n<p data-start=\"4209\" data-end=\"4342\">To mark the launch of the new jersey, Panathinaikos BC AKTOR and adidas created a cinematic campaign for the start of the new season.<\/p>\n<p data-start=\"4344\" data-end=\"4552\">The campaign captures the anticipation and rituals of fans before a game before building toward the reveal of the new jersey. The story then shifts to the team, with the coach and players taking center stage.<\/p>\n<p data-start=\"4554\" data-end=\"4664\">The message <strong data-start=\"4566\" data-end=\"4586\">\u201cTime to return\u201d<\/strong> expresses the hope of returning to great moments and welcomes the new season.<\/p>\n<p data-start=\"4666\" data-end=\"4807\">The campaign features <strong data-start=\"4688\" data-end=\"4708\">\u017deljko Obradovi\u0107<\/strong>, captain <strong data-start=\"4718\" data-end=\"4736\">Kostas Sloukas<\/strong>, <strong data-start=\"4738\" data-end=\"4760\">Guerschon Yabusele<\/strong>, <strong data-start=\"4762\" data-end=\"4783\">Sylvain Francisco<\/strong> and <strong data-start=\"4788\" data-end=\"4806\">Dinos Mitoglou<\/strong>.<\/p>\n<h2 data-section-id=\"1wwh8n9\" data-start=\"4809\" data-end=\"4842\">More than 20 years with adidas<\/h2>\n<p data-start=\"4844\" data-end=\"5001\">The new jersey marks another chapter in the long-standing partnership between <strong data-start=\"4922\" data-end=\"4959\">Panathinaikos BC AKTOR and adidas<\/strong>, which has lasted for more than 20 years.<\/p>\n<p data-start=\"5003\" data-end=\"5149\">Throughout the partnership, the 3-Stripes have accompanied the club through significant moments in its history and major competitive achievements.<\/p>\n<h2 data-section-id=\"1pbqrj2\" data-start=\"5151\" data-end=\"5191\">New Panathinaikos jerseys coming soon<\/h2>\n<p data-start=\"5193\" data-end=\"5370\" data-is-last-node=\"\" data-is-only-node=\"\">The new <strong data-start=\"5201\" data-end=\"5258\">Panathinaikos BC AKTOR jerseys for the 2026\/27 season<\/strong> will soon be available through PAO Shop, at the shop locations inside the arena and at selected points of sale.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new design celebrates Athens and the club\u2019s identity, with the iconic green meeting the Acropolis. The \u201cTime to return\u201d campaign marks the beginning of a new era<\/p>\n","protected":false},"author":145,"featured_media":515283,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_spbk_hide_featured":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[199,249],"tags":[],"rumors":[],"typology":[],"posizionamento":[],"class_list":["post-515282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-euroleague","category-greece"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/sportando.basketball\/wp-content\/uploads\/sites\/5\/2026\/09\/PAO_BC.jpg","digistream_id":0,"digistream":false,"_links":{"self":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/515282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/users\/145"}],"replies":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/comments?post=515282"}],"version-history":[{"count":0,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/515282\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media\/515283"}],"wp:attachment":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media?parent=515282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/categories?post=515282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/tags?post=515282"},{"taxonomy":"rumors","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/rumors?post=515282"},{"taxonomy":"typology","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/typology?post=515282"},{"taxonomy":"posizionamento","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posizionamento?post=515282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}