{"id":489565,"date":"2026-03-24T15:18:33","date_gmt":"2026-03-24T14:18:33","guid":{"rendered":"https:\/\/sportando.basketball\/?p=489565"},"modified":"2026-03-24T15:18:33","modified_gmt":"2026-03-24T14:18:33","slug":"darius-acuff-jr-signs-with-reebok-for-signature-shoe-while-still-in-college","status":"publish","type":"post","link":"https:\/\/sportando.basketball\/en\/darius-acuff-jr-signs-with-reebok-for-signature-shoe-while-still-in-college\/","title":{"rendered":"Darius Acuff Jr. signs with Reebok for signature shoe while still in college"},"content":{"rendered":"<p data-start=\"1517\" data-end=\"1737\"><strong data-start=\"1517\" data-end=\"1537\">Darius Acuff Jr.<\/strong> has made NCAA basketball history with a major commercial milestone.<br data-start=\"1605\" data-end=\"1608\" \/>The Arkansas freshman star has signed with <strong data-start=\"1651\" data-end=\"1661\">Reebok<\/strong> and will receive a signature shoe while still playing at the college level.<\/p>\n<p data-start=\"1739\" data-end=\"2021\">The deal is a landmark one, as Acuff becomes the first men\u2019s NCAA athlete to earn that distinction from a major American brand before reaching the professional ranks.<br data-start=\"1905\" data-end=\"1908\" \/>It also reflects the growing importance of college basketball in the branding strategies of top sports companies.<\/p>\n<p data-start=\"2023\" data-end=\"2235\">The news was confirmed to ESPN by <strong data-start=\"2057\" data-end=\"2073\">Jide Osifeso<\/strong>, Reebok\u2019s head of basketball.<br data-start=\"2103\" data-end=\"2106\" \/>For Acuff, it is another sign of his rising profile, not only as an elite prospect but also as a marketable figure off the court.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Arkansas freshman becomes the first NCAA men\u2019s player to receive a signature shoe from a major U.S. brand before turning pro<\/p>\n","protected":false},"author":146,"featured_media":489564,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_spbk_hide_featured":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[401],"tags":[],"rumors":[],"typology":[],"posizionamento":[],"class_list":["post-489565","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ncaa"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/sportando.basketball\/wp-content\/uploads\/sites\/5\/2026\/03\/bebf6dcabe2707da42fff46f15cd2c01e9e10a58-1070x760-1.jpg","_links":{"self":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/489565","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/users\/146"}],"replies":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/comments?post=489565"}],"version-history":[{"count":0,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/489565\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media\/489564"}],"wp:attachment":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media?parent=489565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/categories?post=489565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/tags?post=489565"},{"taxonomy":"rumors","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/rumors?post=489565"},{"taxonomy":"typology","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/typology?post=489565"},{"taxonomy":"posizionamento","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posizionamento?post=489565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}