{"id":476823,"date":"2026-01-02T15:03:04","date_gmt":"2026-01-02T14:03:04","guid":{"rendered":"https:\/\/sportando.basketball\/?p=476823"},"modified":"2026-01-02T15:03:04","modified_gmt":"2026-01-02T14:03:04","slug":"nba-christmas-day-sets-15-year-viewership-record-across-espn-and-abc","status":"publish","type":"post","link":"https:\/\/sportando.basketball\/en\/nba-christmas-day-sets-15-year-viewership-record-across-espn-and-abc\/","title":{"rendered":"NBA Christmas Day Sets 15-Year Viewership Record Across ESPN and ABC"},"content":{"rendered":"<p data-start=\"245\" data-end=\"571\">The NBA enjoyed a massive television success on Christmas Day, with more than <strong data-start=\"323\" data-end=\"345\">47 million viewers<\/strong> tuning in to at least part of the league\u2019s five holiday matchups across <strong data-start=\"418\" data-end=\"459\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">ESPN<\/span><\/span><\/strong> and <strong data-start=\"464\" data-end=\"505\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">ABC<\/span><\/span><\/strong>, marking the highest Christmas Day audience in the past 15 years, per <a href=\"https:\/\/www.espn.com\/nba\/story\/_\/id\/47464448\/nba-christmas-ratings-hit-15-year-high-sets-social-media-marks\">ESPN<\/a>.<\/p>\n<p data-start=\"573\" data-end=\"781\">The figure represents a <strong data-start=\"597\" data-end=\"635\">45% increase compared to last year<\/strong>, highlighting a significant rebound in holiday viewership. On average, the five games drew <strong data-start=\"727\" data-end=\"750\">5.5 million viewers<\/strong>, a <strong data-start=\"754\" data-end=\"780\">4% year-over-year rise<\/strong>.<\/p>\n<p data-start=\"783\" data-end=\"980\">The most-watched contest of the day was the showdown between the <strong data-start=\"848\" data-end=\"889\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Cleveland Cavaliers<\/span><\/span><\/strong> and the <strong data-start=\"898\" data-end=\"939\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">New York Knicks<\/span><\/span><\/strong>, which averaged <strong data-start=\"956\" data-end=\"979\">6.4 million viewers<\/strong>.<\/p>\n<p data-start=\"982\" data-end=\"1195\">Beyond television, the NBA also saw strong engagement across digital platforms, generating <strong data-start=\"1073\" data-end=\"1107\">1.6 billion social media views<\/strong>, an increase of <strong data-start=\"1124\" data-end=\"1146\">23% from last year<\/strong>, underscoring the league\u2019s growing global reach.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beyond television, the NBA also saw strong engagement across digital platforms, generating 1.6 billion social media views, an increase of 23% from last year, underscoring the league\u2019s growing global reach<\/p>\n","protected":false},"author":145,"featured_media":475562,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_spbk_hide_featured":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[399],"tags":[],"rumors":[],"typology":[],"posizionamento":[],"class_list":["post-476823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nba"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/sportando.basketball\/wp-content\/uploads\/sites\/5\/2025\/12\/NBA-Christmas-Day-2025-scaled.jpg","digistream_id":0,"digistream":false,"_links":{"self":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/476823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/users\/145"}],"replies":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/comments?post=476823"}],"version-history":[{"count":0,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posts\/476823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media\/475562"}],"wp:attachment":[{"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/media?parent=476823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/categories?post=476823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/tags?post=476823"},{"taxonomy":"rumors","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/rumors?post=476823"},{"taxonomy":"typology","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/typology?post=476823"},{"taxonomy":"posizionamento","embeddable":true,"href":"https:\/\/sportando.basketball\/en\/wp-json\/wp\/v2\/posizionamento?post=476823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}